Content Optimization Services

Based on 20 years of experience and having trained over 3,000 writers and subject matter experts, we offer the following content optimization services to help you successfully implement your content quality strategy:

  • Technical Writer Training Courses: as this helps writers better understand and apply the concept of clarity in writing, and achieve up to 40% reduction in words.
  • Dictionary Building Services: One of the key principles of clarity in writing is the use of clear and consistent terminology across your (global) writing team, as having different writers use different words with the same meaning (or the same words with different meanings) causes confusion and can negatively affect your branding.
  • Content Strategy Consultancy: to help you achieve your goals through roadmaps, KPIs and milestones.
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“We now save up to 50% on translation costs.”
Boon Edam, Entrance Solutions
technical writing course

Technical Writer Training Courses

As part of an content optimization implementation, Etteplan offers a variety of technical writing and Certified Simplified Technical English training courses. These courses include:

  • Onsite and online training courses
  • Courses as part of an HyperSTE implementation
  • Open training courses from any of our offices

These training courses take 2 days, during which you will learn how and why to create content in a clear and concise way. Upon request, we can provide a course overview.

Etteplan is currently the only company that holds an ASD Certified Train-the-Trainer certificate from the Uninettuno University.

Our training courses are highly valued by our customers. Have a look at some testimonials here.

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“Helped us gain an appreciation for non-English as first language speakers and writers (globally diverse audience).”
Schlumberger, Oil & Gas
technical writing course to learn how to write great content
services to help you standardize on your terminology to achieve consistency in writing

Dictionary Building Services

The use of clear and consistent terminology is of high importance when creating high-quality technical documentation. As such, it will be necessary to build a dictionary that contains company and industry-specific terminology that is standardized. Which means one word can only have one meaning.

Etteplan provides the following services in this field:

  • Data mining services to extract terms and sentences for analysis
  • Linguistic & statistical analysis
  • Review to ensure accuracy and completeness
  • Dictionary building: a review of the terminology list will result in one or more dictionaries with approved and non-approved terms that will also serve as a basis for any translations. This will reduce translation costs but will also improve the quality of translations. Dictionaries are used by HyperSTE to provide technical content writers with guidance and quality control on company terminology.

For a complete overview of implementation steps, please visit this page.

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Content Strategy Consultancy

Following an HyperSTE implementation or technical writing training course, Etteplan offers additional support services that include:

  • Helping you create a road map and milestones for cost and time savings as a result of using HyperSTE
  • Helping you create and manage your workflow for (technical) writing, create awareness and set expectations
  • Assisting technical authors with applying the writing rules to help (further) improve their writing
  • Setting up a quality assurance process for technical writing

For an overview of implementation steps, please visit this page.

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Check writing software | Simplified English

“HyperSTE and the training helped us gain an appreciation for English as a second language for speakers and writers.”
Schlumberger, Oil & Gas